Baby Velvet

Hannah Crofts, a.k.a. Baby Velvet, approached me to develop her brand identity and design her website. She wanted her branding to reference classic rock while embracing a sense of modern femininity. I explored this balance through dark, moody backgrounds, bold colour choices, striking typefaces, and subtly provocative imagery. The resulting identity captures both the edge and intimacy of her music, creating a cohesive visual presence that extends across her website and other promotional materials.

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